How Anchoring Bias Distorts Money Decisions Anchoring is when the first piece of information sets the tone for everything else. […]
Budgeting has real benefits, but you might not fully experience it if you don’t protect your ability to follow it.
Understanding the Availability Bias in Money, Trends, and Life Have you noticed how Nigerians call a certain category of products
Reciprocation is ancient; it built our society. Anthropologists say reciprocity was how early tribes built trust; it meant survival. When
In a previous post, we discussed how companies take advantage of the many psychological loopholes in our thinking. We explored
You’re Not as Rational as You Think When we make decisions, we always like to think that our decisions are